Hospitality is a unique and exciting industry year round. That said, nothing compares to the charm of spring - sunshine, busy weekends, and an energetic buzz that will only escalate with the season. This time of year is a jumping off point, a transition, and a perfect opportunity to recharge. Last week I hosted a young couple visiting Healdsburg on their spring break. He was a seasoned taster, but she had never experienced the wine country. Their enthusiasm was contagious. As I poured through the wines, and relayed the family history, I became as enthralled with the tasting as they were. She fired off question after question, and I answered each one enthusiastically. The whole experience was invigorating, and afterward I felt completely refreshed. The slow season can be challenging and a little discouraging at times, but all it takes is one genuine interaction to remind me why I do what I do. Relationships are the backbone of hospitality, and they are also the reason I love my job. Plus, now springtime is here, which means that summer is on its way, the tasting room will soon be bustling with people anxious to taste our wines and make a friendly connection. It's true that there is no business like the wine business.
Erin Ginder-Shaw, Tasting Room Supervisor